Industry: All Verticals
Location: Doha, Qatar
Size: 1,800+ employees
Mannai Corporation is a leading Qatari company, renowned for its diversified business interests. While primarily known for its Information and Communication Technology (ICT) services, Mannai Corporation has a diverse portfolio extending into sectors like automotive, energy, industrial, and healthcare.
• Initial Situation: While Mannai Corporation possessed administrative experts in technology, they lacked profound technical expertise. The high costs associated with on-site engineers compounded their challenges.
• Pain Points:
◦ Overwhelmed by a significant number of government-driven projects which demanded top-tier expertise.
◦ Required rigorous assessments and secure deployments, especially considering the region's limited technological awareness.
◦ Despite their well-established brand, the inability to undertake sizable government projects due to expertise deficits.
◦ The vastness of their portfolio led to a diminished focus on IT, specifically Microsoft Technology.
• Proposed Solution: Alif stepped in to bolster Mannai's technical prowess, providing them with five dedicated presales across M365, O365, Azure, and Cyber Security domains. With a commitment to timely project delivery, a dedicated project manager was assigned for streamlined execution. Alif also orchestrated expert-led webinars focusing on Microsoft Security to boost brand awareness. In total, 70 distinct projects, including on-prem to Azure migrations, file server to SharePoint migrations, diverse email migrations to Office 365, EMS implementations, and penetration testing under cybersecurity, were successfully delivered.
• Implementation Process: Each project was meticulously executed within the stipulated timelines.
• Key Features of the Solution:
1. Dedicated consultants across pivotal technologies.
2. Comprehensive documentation for every project.
3. Expert-led webinars to enhance brand visibility and market awareness.
4. Bi-monthly meetings to ensure alignment and progress tracking.
• Quantifiable Benefits:
◦ Among Mannai's 1,000 customers in Qatar, Alif efficiently offloaded services for 250, thereby slashing engineering costs by a staggering 50%.
• Qualitative Benefits:
◦ Enhanced trust and brand reputation in the market, especially for government projects.
◦ Streamlined focus on sales, leveraging Mannai's dominant market position and Alif's technical expertise.
◦ Mitigated the challenges of a diverse portfolio by utilizing Alif's specialization, ensuring that no domain suffered from a lack of attention.
Mannai Corporation can now concentrate on sales and capitalize on their low competition landscape, overcoming previous challenges by harnessing Alif's comprehensive expertise.