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Everything You Need to Know About the Microsoft Frontier Distributor Designation
In the rapidly evolving landscape of cloud services and artificial intelligence, the role of the Cloud Solution Provider (CSP) distributor is transforming. No longer is it enough to simply handle transactions based on price. Today’s market demands trusted advisors  who can deliver world-class capabilities across cloud, AI, and security. Microsoft created the Frontier Distributor designation  to recognize partners who meet this high bar. This designation doesn't just offer pre

ALIF Consulting
3d6 min read
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Becoming a Trusted Microsoft Security Partner in FY26: The Unified AI-Driven Approach
Security has never been more critical, moving from a backend IT requirement to a core business mandate. For Fiscal Year 2026 (FY26), Microsoft has designated Security as the #1 priority  globally, cementing its commitment to securing the cyber foundation of every customer . For the dedicated Microsoft security partner, this strategic alignment presents an unprecedented opportunity for high growth, driven by an AI-first, unified platform. This is the year to transition from so

ALIF Consulting
Nov 125 min read
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How to Build Your Microsoft Cloud Practice in FY26
The fiscal year 2026 marks a pivotal moment for Microsoft partners, dominated by the acceleration of AI transformation and strategic cloud migration. Success this year requires intentional practice building, deep technical specialization, and smart utilization of Microsoft investments and tools. This roadmap provides a step-by-step guide for building and scaling your Microsoft Cloud & AI practice, maximizing profitability, and aligning with the core FY26 priorities. Table of

ALIF Consulting
Oct 305 min read
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The Latest Microsoft Partner Program Updates: Awards, AI, and Opportunities
Hello, Microsoft partners! It's an exciting time to be part of the Microsoft AI Cloud Partner Program ecosystem. As we continue to...

ALIF Consulting
May 268 min read
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What’s New for Microsoft Azure Partners in 2025: SMB Paths, Incentives
Microsoft has continually evolved to better serve its partners and customers. The Microsoft AI Cloud Partner Program is a key part of...

ALIF Consulting
May 87 min read
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Accelerate Your Customers' Copilot Journey with the FY25 Copilot Accelerate Program
As a Microsoft partner, you play a critical role in guiding your customers through this journey. That’s where the FY25 Copilot Accelerate...

ALIF Consulting
Feb 58 min read
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Microsoft FY25 Security Solution Area Incentives: A Deep Dive for Partners
Microsoft is heavily invested in the security space, and their FY25 incentives program reflects this commitment. This blog post will...

ALIF Consulting
Jan 146 min read
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Mastering MCI: A Complete Guide to Microsoft Commerce Incentives for Partners
Microsoft's partner ecosystem is a critical component of its global strategy, and the Microsoft Commerce Incentives (MCI) program is a...

ALIF Consulting
Dec 26, 20249 min read
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Microsoft Partner Incentives: A Comprehensive Guide for FY25
Microsoft's partner program offers businesses a wealth of opportunities to grow and thrive in the technology landscape. One of the key...

ALIF Consulting
Dec 10, 20247 min read
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Microsoft Partner Update November 2024
In today’s rapidly evolving landscape of AI-driven innovation, organizations of all types—ranging from law firms and retail shops to...

ALIF Consulting
Nov 13, 20245 min read
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