The relationship between a customer and a technology partner is often defined by the quality of support delivered when things go wrong. Recognizing this critical function, Microsoft is introducing a powerful new differentiator for its partners: the Support Services designation . This designation publicly recognizes and rewards partners who possess the demonstrated capabilities required to deliver a quality support experience to customers. Launched in November 2025 at Ignite ,

The fiscal year 2026 marks a pivotal moment for Microsoft partners, dominated by the acceleration of AI transformation and strategic cloud migration. Success this year requires intentional practice building, deep technical specialization, and smart utilization of Microsoft investments and tools. This roadmap provides a step-by-step guide for building and scaling your Microsoft Cloud & AI practice, maximizing profitability, and aligning with the core FY26 priorities. Table of

AI and cloud are reshaping how businesses innovate, and Azure Microsoft Partners are at the forefront of this transformation. The latest Azure Partner Update – October 2025  introduces new opportunities, funding models, and resources that make it easier for partners to scale cloud, AI, and data solutions with confidence. Whether you’re focused on solution delivery, co-sell growth, or customer modernization, this month’s updates bring everything from a reimagined Marketplace e

For Microsoft partners, the cloud and AI landscape is no longer just about moving workloads; it’s about building smarter, faster, and...