MCAPS Microsoft 2025: Get Ready to Lead and Grow in FY26

Hey Microsoft Partners! Get ready to supercharge your business for the next fiscal year. We're talking about MCAPS Microsoft Start for Partners, a crucial digital event designed to give you a head start on FY26 and unlock incredible growth opportunities, especially in the world of AI.

Mark your calendars! This essential event takes place on July 15, 2025, from 8:00 AM to 12:30 PM Pacific Time. It's your exclusive chance to hear directly from Microsoft's top leaders, understand their strategic vision, discover enhancements to the Microsoft AI Cloud Partner Program, and find new ways to scale your business.

Table of Contents

1. What is MCAPS Microsoft Start for Partners?

2. Why This Event Matters for FY26

3. Key Speakers & Leadership Insights

4. Deep-Dive Session Highlights

5. Post-Event Opportunities & Support
   

Key Takeaways

• Strategic Kickoff for FY26: Align your growth with Microsoft’s AI-first priorities.

• Hear from Top Leadership: Direct insights from Microsoft’s senior executives.

• Actionable AI & Security Sessions: Learn about Copilot, Azure AI, security trends, and GTM strategies.

• Enhanced Partner Support: FY26 brings new incentives, improved co-sell models, and better marketplace opportunities.

• Massive SME Potential: CSPs can leverage new tools to tap into the growing SME market.

• Keep Growing Post-Event: Access exclusive training, partner communities, and award opportunities.

How MCAPS Microsoft Elevates Your Partner Journey

This isn't just another webinar. MCAPS Microsoft Start for Partners is designed to be the moment that truly defines what's next for you. Here’s why you absolutely don't want to miss it:

Hear Directly from the Top

You'll get insights from senior Microsoft leaders, including Judson Althoff (Chief Commercial Officer), Nicole Dezen (Chief Partner Officer), Ralph Haupter (President, Global SME and Channel), Nick Parker (President, Industry & Partnerships), Julie Sanford (VP, Partner GTM, Programs & Operations), and Jared Spataro (Chief Marketing Officer, AI at Work), among others. They'll lay out Microsoft’s biggest priorities for the year ahead.

Unlock AI-Driven Growth

The core focus is to help you tap into the full potential of the Microsoft AI Cloud Partner Program and grab those exciting new AI-driven opportunities.

Dive Deep with High-Impact Sessions

Expect valuable breakout sessions on crucial topics like new Go-to-Market strategies, Commercial Marketplace tactics, Partner Benefits and Incentives, and Co-sell opportunities.

Inside the MCAPS Microsoft Sessions: What to Expect

The event is packed with sessions designed to give you actionable insights. Here’s a quick overview of what’s in store:

Keynote

Accelerating Growth Together, Leaders will share how Microsoft is opening up new pathways for partners to grow faster in the age of AI.

Lead the AI Wave

Unlock Growth with Microsoft AI Business Solutions. This session focuses on Microsoft's key AI platforms: Copilot, Azure AI Foundry, and Microsoft Fabric. You’ll discover how these are transforming industries and creating fresh revenue opportunities for you. Plus, learn about Microsoft’s investments to help you build, market, and scale your AI solutions.

Outpace and Innovate

How the Cloud and AI Platform Powers Partner Success. Discover how to help customers securely move to the cloud, modernize their systems, build smart AI-powered apps, and use their data for big business changes. This creates new revenue streams and helps you stand out.

Defend and Differentiate

Cyber Foundation to Enable Secure AI Transformation. In today's world, secure AI adoption is vital. Learn how Microsoft Security helps you navigate AI transformations while keeping cyber risks in check. Get insights into market trends, go-to-market strategies, and key FY26 investments in security.

Fueling Partner Success

Accelerate Microsoft AI Cloud Partner Program Value in FY26. Success in the AI-driven economy needs the right support. This session will highlight the significant enhancements to the Microsoft AI Cloud Partner Program for FY26, designed to help you expand your market reach, streamline your operations, and boost revenue.

Connect, Plan, Win

Enhancing Co-sell Engagement with Microsoft. Learn how to work more effectively with Microsoft! This includes joint planning, connecting with Microsoft sellers, showing your unique value, and accessing strategic offers. Understand how co-selling works differently for various customer sizes (Enterprise, Corporate, SMB) and how enhanced joint planning capabilities can strengthen collaboration.

Capturing the Marketplace Opportunity

Go-to-Market with Microsoft. If you're a software development company, this is for you. The Microsoft commercial marketplace helps you get visibility and scale, whether you sell directly, partner up, or co-sell with Microsoft teams. It’s powerful, with 2X revenue growth in FY25.

Accelerate Growth Through Partner Incentives

Discover how Microsoft's investments and incentives are designed to speed up your transformation, support cloud solutions, and help you maximize your FY26 earnings.

Partnering for Scale

Capturing the Small and Medium Enterprise Opportunity. Small and medium businesses (SMEs) are a huge, often untapped, growth area. If you're a Cloud Solution Partner (CSP), learn how to align with Microsoft’s FY26 priorities to capture this market. Get actionable strategies to find high-potential customers and tailor your offers for measurable results.

What’s Next After the MCAPS Microsoft Event

Your journey with Microsoft doesn't end after the event! Microsoft offers continuous support to help you thrive:

• Grow Stronger, Together: Unlock the power of strategic partnerships for better profitability for both your business and your customers.

• Explore Partner Resources: Get tailored support from the Microsoft AI Cloud Partner Program to reach your business goals.

• Level Up with Learning: Access-focused, role-based training to build deeper technical skills in Microsoft solutions.

• Marketplace, Maximum Reach: Use the Microsoft commercial marketplace to publish, promote, and sell your solutions, leading to faster leads and revenue.

• Connect. Collaborate. Grow: Join the Microsoft Partner Community to share ideas, attend events, and find new business opportunities.

• Microsoft Partner of the Year Awards: Don’t forget to nominate your incredible achievements for the 2025 awards! Nominations are open until July 18, 6:00 PM PT.
  

Ready to Launch Your AI-Powered FY26 with MCAPS Microsoft?

The MCAPS Microsoft Start for Partners event is truly your strategic launchpad to thrive in the AI-driven economy. By attending, you'll gain priceless insights, direct access to leadership, and a clear roadmap for leveraging Microsoft’s latest innovations and programs to grow your business like never before.

Don't wait! Register today to secure your spot and kick off an incredibly impactful FY26. We look forward to building momentum together!